History almost repeated itself yet again last night as Kanye West stepped on the stage soon after Beck won album of the year with Morning Phase.
Reminiscent of 2009 when he spoiled Taylor Swift’s huge moment in support of Beyoncé, Kanye stepped towards the microphone before he thought twice this time and stepped back before we had another epic moment. Somewhere Jay Z is still wiping sweat off his brow.
After the event, Yeezus himself elaborated on the moment explaining why he thought Beyoncé deserved the award during a post-show interview with E!. Shortly after expressing that Beck should “respect the artistry,” and give Beyoncé the award he continued on.
“We as musicians have to inspire people who go to work every day,” he said. “And they listen to that Beyoncé album and they feel like it takes them to another place. Then they do this whole promotional event, that, you know, they’ll run the music over somebody’s speech, the artist, because they want a commercial advertising.”
So was he right? Let’s take a look at the numbers:
Beck’s Morning Phase debuted at number three following its release in February 2014 with 87,000 copies. To date they’ve sold 300,000 copies of their album, although we’re sure it’ll get a jump these next coming days.
Looking at the stats it should be easy to see that Beyoncé should have won the award. But these aren’t the Billboard awards and the numbers don’t necessarily matter.
Rolling Stone called Morning Phase an “instant folk-rock classic,”
Pitchfork called it “safe,”
and Spin gave it an 8 out of 10 rating.
Yet, even after those ratings many people still didn’t even realize he released an album, much less one that could threaten Beyoncé or even Sam Smith for the album of the year crown. Now the big question is does commercial success mean that one album is better than the other, or should we just look at the numbers and the impact it made across popular culture?
Let us know what your opinion!